Insights on Market Research, Qualitative Analysis, and AI Technology
An exploration of practical limits of context windows in qualitative market research
Read MoreExpanded LLM context windows enable coherent analysis of entire transcripts or multiple sessions, overcoming fragmentation and unlocking deeper insights in qualitative research.
Introductory post to the AI in Research series. Exploring AI's role in augmenting qualitative research, focusing on potential beyond hype and human skills.
Interested in learning more about the IO platform and how it can enhance your qualitative research?